Kev O’Neil comments on this  as part of a white paper commissioned by Interactive Scotland and written by  New Media Partners; a research-based strategy and change consultancy, established by practitioners that specialise in innovation and enterprise across the digital media and technology industries.

Interactive Scotland is a Scottish Enterprise initiative that supports Scotland’s SMEs in developing solutions, services, products and applications in the digital media sector, delivered by Innovation Centres Scotland and New Media Partners.

Interactive Scotland is a Scottish Enterprise initiative that supports Scotland’s SMEs in developing solutions, services, products and applications in the digital media sector, delivered by Innovation Centres Scotland and New Media Partners.

Here Kev talks about authenticity in social media and how to create the most effective engagement with other users.

Here at Moviecom.tv HQ we have been working around the clock to bring you our brand new platform. We are in the final stages of testing and we need people who can give us feedback (both positive and negative/constructive!).

The platform will enable businesses to create FREE websites, engage with video blogging and social media. We are creating a community of businesses who can communicate online, share information, latest news and utilise online video.

We are working across 500 businesses covering multiple industry sectors, so we need people from all types of business.

Get in touch, just let us know if you are a cupcake or popcorn kinda guy and let’s make a date!

Interactive Scotland is a Scottish Enterprise initiative that supports Scotland’s SMEs in developing solutions, services, products and applications in the digital media sector, delivered by Innovation Centres Scotland and New Media Partners.

Kev was selected as an interviewee alongside a select few of the top players in the social media arena due to his switched on attitude to social media and his readiness engage with it.   He has demonstrated clear success through the medium of social media by  engaging directly with clients to provide the highest level of customer service alongside utilising this powerful tool to enhance his personal brand and company profiles.

Martin Keane and Mairi Robertson of New Media Partners interview Kev O’Neil, here he empowers businesses with his take on social media and how to integrate this into existing marketing and sales strategies.

Authenticity within social media communications

Future innovation for social media

Management of social media activity internally within organisations

Measure your own social media presence, the most effective ways to do this…

Top social media tools for digital media firms; how to apply this to your company!

What value can social media offer to your customers?

Online video companies are going to be an economic driving force throughout 2010, with the enormous power they are gathering alongside the significant percentages of advertisers and marketers who are moving their advertising budgets towards online video publishers.    Beet.TV recently spoke with Ping Li, (Accel Partners) on this subject.

“The rapid growth of online video as a viable advertising medium, with marketers seeking uniform publishing environments, is leading to consolidation of the many start-ups, says Ping Li a partner with Accel Partners.

Accel is an investor in several online video companies including Brightcove, Glam Media, Metacafe and YuMe.

Despite a very difficult 2009, the online video industry is growing quickly.

Accel could find exits with both Brightcove which may file for an IPO next year and Glam Media which is could go public according to published reports” (Beet.TV)

Moviecom.tv will be launching its brand new platform within the next few weeks,(we included a sneak peak above!) fuelling the need for online video platforms that focus on the business arena.  We will encourage our clients to use user generated content for video blogs and testimonials – completely FREE of charge.

This will continue to drive the online video market and create new and exciting content.

Get in touch today to find out more

Moviecom.tv is in it’s fourth year and is looking to expand the team in advance of our new platform launch.

We are looking for someone to join Scotland’s most innovative online video platform.  We are currently  developing our brand new platform which will provide FREE online video for all as well as a FREE website to host it all on! We need someone to join our core team and give us a hand with all the work going behind this revolutionary new platform.

We are a small and dedicated team; we need someone who fits in and has a strong work ethic – we have big ambitions and aspirations and need someone who is confident they can help us reach those.

We need a superstar admin assistant who can support mainly advertising, marketing and communications as well as helping on the online video platform side of things.  This can range from event and exhibition organisation all the way delivering DVDs.  We all pitch in to get everything done, we have a very busy (friendly) office and love what we do!

The job requires multitasking and being able to prioritise workload.  Some typical tasks would be creating and monitoring email campaigns, answering phones, setting up meetings, creating databases … we need someone who can assist with all aspects of daily office admin and has an impeccable record for posting letters!!

If this sounds like your kind of thing drop us a line and we’ll set a date for coffee and a chat.

Here is a wee movie which gives you and idea of who we are and what we do (we filmed, edited and live streamed a social media event – Media140) here is the aftermath…

@moviecom_tv and 29studios were sponsors of the Media140 Scotland event on Thursday 17th June, we streamed the event live which can be watched again here.  This was Scotland’s premier event and was a phenomenal success, the event was hosted by Mark Jennings, @markofrespect of D8 digital.

Media140, founded by Andrew Gregson (@andegregson)is an independent global movement creating unique multimedia conferences and events to explore the future of the real-time web.

Moviecom.tv and 29studios  captured the event and edited all the content down into a series of 20 bite sized movie clips, we edited through the night – the thinking behind this being to keep within the themes of social media and provide near instantaneous coverage.  Check out our behind the scenes footage HERE.

The way in which the night was designed meant there was constant and distinct interaction; whether this was conversation with others at the table over champagne, the speakers who debated with the audience or for those at home, through the live feed.  

Recognitions from Twitter avatars or usernames allowed guests to move  from online to social engagement; continuing the theme of “learning from the person sitting next to you”.

The eloquency of the speakers, alongside their innovative perspectives on social media made for engaging and informative speeches in an informal setting, echoing the “social” feel of the evening.

A few defining quotes of the evening…

@treypennington  “If you didn’t film it, it didn’t happen”(on social media & online video) 

@theplayethic  “Use what is ubiquitous to drive people to what is scarce” (finding your place in social media)

@unloveablesteve “Change happens when people get together, and that’s exactly what Media140 is doing” (On impact of Media140)

Moviecom.tv and 29studios were thrilled to be a part of such a movement within the social media community, change is happening and Media140 is a powerful vehicle within this. Relive the night here.

We look forward to continuing our involvement with Media140 and would like to extend our gratitude to all those who helped make the night such a success including the CCA, Inksters, d8digital, The Big Partnership and The Royal Scottish Academy of Music and Drama.

The event tonight was put together by Mark Jennings (@markofrespect) and his team from D8 digital. His positive approach and can do attitude was fantastic and a breath of fresh air. Sometimes in Scotland we are far too quick to look for the negative, rather than encouraging and promoting the positives. Well tonight Mark there should be nothing but positive. Well done to all for making this a great event.

Our goal now is to put together the edited highlights from tonights events, and have it all ready for you guys in the morning to use in your blogs. Please give us some feedback.

The full event was also recorded and is also available.

29studios and moviecom.tv were delighted to be involved in tonights event, so here is a behind the scenes clip as we start the edit process.

Gillian O’Neil (Founder & Owner Moviecom.tv) recently met with Dawn Gibbins who, alongside, Christine McGrory  has created the Unlock The Key to Wealth, Health and Happiness course; since which we have been introduced to many of the organisations Dawn works with and supports.

Recently, Dawn has been on a personal journey that has taken her to some of the most deprived areas in the UK and abroad. This led Dawn to set-up The Barefoot Foundation – a charity focusing on eradicating poverty and abuse in the UK. Whilst volunteering – Dawn met some amazingly inspirational people. 

We at Moviecom.tv are looking forward to working closely with Dawn and alongside all those organisations she is involved with.  Using online video to promote and help raise awareness for these organisations is where we will be able to deliver the most effective message.  By creating short and powerful messages that will create a considerable impact will create exposure and profile for the organisations, allowing them to continue to provide incredible support and care.

Contact us today to learn more about our brand new platform and how you can engage with online video – FREE!

We talked about our use of twitter & the role it plays.

Below is a quick video blog, using our pocket kodak zi8 flip camera.

Happy Birthday Michelle. x